Customer Service at it's Best

"The customer is always right!"

Customer Service at its Best


A company with excellent customer service is more likely to get a repeat business from their customers. It is critical that a company maintains and establishes a good relationship between the company and their customers. A company’s image and finances could be destroyed if they have poor customer service. It cost a lot more money for a company to acquire a customer than to retain them, due to advertising costs and the expense of sales calls. A customer can be a tool of publicity and promotion for organizations. Customers have the ability to promote or advertise an organization, but they also have the ability to undermine and discredit an organization to other customers. Customer service is a part of the workforce that needs to be considered as it is a vital asset for a company.

There are certain customer service skills that every employee must master when they are facing clients or consumers. Support members working in the field of communication, especially similar to the information center where information is constantly being given to customers, it is important that the workers implement the skills necessary to enhance the level of customer’s satisfaction and expectation. Within this internship, one of my responsibilities as a student assistant is to be able to create a well-rounded relationship with our customers.

However, to be able to obtain that objective, there must be certain skills that need to be practiced to manage a strong, put together teams that will appease the needs of the customer. Working at the information center I have learned that customers must be valued over all. I had to learn how to respond quickly and efficiently to the customer’s request. Being attentive to their needs and listening carefully to what they have to say is a definite must. It is necessary that a worker use clear communication. It is our job to know what the customer wants and be able to articulate what you can do for the customer.

I have learned that the more you know your customers, the better you become at anticipating their needs. Regular communication allows so that you are aware of problems or upcoming needs. It is my duty to help customers understand your systems. An organization can have the greatest system in the world, but if the customers do not understand your system, they could get upset or angry. I learned that I must explain how our room reservation system at the information center works so that the customers may have a better understanding of the organization. The willingness to learn about your customers shows the customers that you care about getting it right and that you’re willing to keep going until you get it right. At the end of the day the customer is the one who determines what "right" is. This attitude coming from the workers of any organization will allow them to maintain a beneficial relationship between them and their customers. The information has given me a different attitude towards customers.